I have list of thousands and thousands of products for my few biggest competitors, whether it is defined as a cheap, medium, or high quality product, and what machine it fits, and how old the machine was
Is there a way to plug this data into spss and figure out my competitors pricing strategy? Im guessing some type of cluster analysis?
Basically, Things i could see being present but i dont know how to find is:
1) if any of my competitors have a pricing strategy in regards to the specific machine fit or machine year.
2) if any of my competitors are using any type of spread between their cheap, medium, and high quality brands. basically, for one machine, they are likely to have atleast 3 parts. one of each quality. sometimes they will have 2 high or low quality parts for a machine. so there is some overlap.
anythign else you think i can gain from this infromation?